Christie Perdue, CFRE
Christie has more than 18 years of development and nonprofit experience and has worked with a variety of nonprofits to strengthen their fundraising, marketing, and strategic planning initiatives. Since starting CP Consulting in 2017, Christie and team have worked with more than twenty-five regional non-profit organizations to build and strengthen their development activities. As well, Christie is a facilitator for the Rotary Charities Leadership Learning Lab, training non-profit leaders on how to maximize fundraising efforts throughout northern Michigan, and most recently is a member of the Rotary Charities Crisis Team, offering support to nonprofits during the COVID-19 pandemic crisis. Prior to starting CP Consulting, Christie was the campaign lead for Otsego Memorial Hospital’s $4 million-dollar capital campaign and spent 10 years developing thriving and sustainable fundraising and marketing programs at the hospital in her role as Foundation and Marketing Director. Prior to working with Otsego Memorial Hospital, Christie was the Director of Community Relations at the Grand Traverse Regional Community Foundation.
Christie holds a master’s degree from Central Michigan University and received her undergraduate degree from the University of Michigan. She has a graduate certificate in Nonprofit Management from Lawrence Technological University and a Certificate in Fundraising Management from the Lilly School of Philanthropy at Indiana University. Christie became a Certified Fundraising Executive (CFRE) in 2008.
Director of Operations
Shannon is responsible for supporting the consultants in operational activities and strategic planning. She organizes and oversees the operations of the firm. Shannon has had experience working with a variety of nonprofits helping with program development, volunteer management, website building, social media management, accounts receivable, and general marketing and communications. Her love of data and relationship building blended well in her most recent position as Development Coordinator for St. Mary Cathedral Parish & School, overseeing a variety of responsibilities related to organizational fundraising, development and communications.
Shannon graduated from Central Michigan University with a Bachelor's Degree in Childhood Development.
She spends her winters on the ski slopes teaching ski lessons, and her summers on the softball field in a slow pitch softball league. She also enjoys kayaking, yoga and a relaxing night in watching The Office.
With over 20 years of fund raising and nonprofit leadership experience, Beth brings a strong background in major and planned gifts, capital campaign strategy and board leadership to clients. She has particular interests in capital campaigns, major and planned gift strategies, and strengthening volunteer & board capacity.
Beth has worked as Sr. Leadership Giving Specialist for the Munson Healthcare Foundations for over 10 years. She was the campaign manager for the new Cowell Family Cancer Center in Traverse City raising over $18.5 million. Prior to that, she worked with Munson Home Health & Hospice as Director of business development, fundraising and marketing. She currently serves as a Board Trustee for Rotary Charities of Traverse City; is Past President of the Rotary Club of Traverse City, and past Board Member for the Grand Traverse Regional Land Conservancy.
Beth holds a Bachelor of Science degree from Michigan State University, and completed her MBA from Lake Superior State University. Beth enjoys spending time with family, exploring our national parks, downhill skiing and knitting.
With more than 15 years of fundraising and nonprofit experience, Anthony brings an eclectic skillset to the clients he serves drawing on a range of professional and educational experiences. In addition to serving as the Development Director for three organizations, he received a master’s degree in Counseling Psychology and completed 21 hours of research and statistics through a PhD program in Educational Leadership and Organizational Development at the University of Louisville. His most recent position prior to launching the firm was serving as the Development Director for the Grand Traverse Regional Land Conservancy’s successful $71.4M Campaign for Generations.
He is passionate about equipping nonprofits through culture and capacity audits, analytics, coaching, strategic planning, and major gifts training. He builds confident and cohesive teams that trust each other, have fun, and drive hard, resulting in cultures that achieve transformational fundraising outcomes. Self-described as a builder, his approach to fundraising success strikes a unique balance between data-driven analytics and the art of cultivating authentic relationships with staff, volunteers and donors.
Anthony and his wife Natalie have two children and spend most of their free time enjoying the natural resources of Northern Michigan. They spend winter weekends downhill skiing and the summer swimming and boating on Grand Traverse Bay.
Erin Anderson Whiting
A career nonprofit professional, for nearly two decades Erin has enjoyed the privilege of helping for-purpose organizations thrive by connecting generous people with the missions and projects that reflect their deepest values.
After a post-college stint in New York City—where she worked in the publishing industry and absorbed all the art the city had to offer—Erin returned to her childhood home in northwest Michigan, where she was introduced to the world of philanthropy at the Grand Traverse Regional Land Conservancy. Inspired by the region’s giving spirit, Erin held both annual giving and major gift roles during the Conservancy’s $30M+ Lake Michigan Coastal Campaign. Eventually, she answered an opportunity to continue her career at Interlochen Center for the Arts. As a Major Gifts Officer at Interlochen, she spent more than 5 years working with the internationally-renowned arts institution’s alumni and supporters on the U.S. West Coast.
In 2014, Erin became Executive Director of Parallel 45 Theatre—a professional arts organization she co-founded in 2010—directing philanthropy to the company and managing its general operations. For 7 years, she took the rewarding journey of leading the organization’s growth from a start-up endeavor to an established and financially stable cornerstone of the region’s arts and cultural landscape.
She loves reading short fiction, tackling crossword puzzles, spending as much time as possible outdoors, eating (her husband does the cooking), and traveling the world whenever the opportunity arises. She lives in Traverse City, Michigan with her husband, keynote speaker and leadership development trainer Ben Whiting, and their very good dog, Scooter.